I recently entered D&AD, specifically the Times & Sunday Times brief aimed at boosting online subscriptions. The submission process for this competition was different than others I've entered as submission boards and a submission video needed to be made in order to effectively showcase my concept and design. Overall the submission process was simple once I had outlined the key points I wanted to showcase within the initial submission. I'm still awaiting feedback on the submission as this won't be received until sometime in May. However it was interesting to develop a pitch that I couldn't present but showcased the design and concept without too much text. I found this part difficult as there was a reason behind a lot of the design decisions made, some of which I couldn't include as it would have made the pitch to text heavy. Overall the final pitch effectively showcases the work and concept produced for the brief.








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