Reflective Practice: Presentation

Overall this year I've learnt a lot in regards to giving myself enough time in order to finish projects to an industry standard and a standard that I'm happy with. This was the result of not being satisfied with the work I produced within the first module, OUGD504 as I though I could of produced better outcomes if I'd had time to refine the publication and site design further. This became my main focus throughout the year which allowed me to address issues with screen based design within COP when I redesigned the football section of Adidas website, which I feel I completed to a high standard (see figure 1) however some improvement could be made in the presentation of the website if my animation skills where better. Therefor over summer I plan to work on my animation skills by redesigning the website I produced as part of 504, as well as the publication in order to improve my indesign/editorial experience. Furthermore additional inspiration throughout the year came from visiting studios such as Studio Pandan in Berlin, as they produce very considered and throughout work which is something I'm aiming towards. Furthermore their design of Publishing as Artistic Practise really inspired me due to the attention to detail made throughout the book, as they used typesetting to tell the story of the publication, setting the texts based on how they thought it could be read. Overall I feel i've developed massively as a designer this year with a greater focus on industry as I start to make my focus creating work that could exist within industry. In relation to this focus on industry I have work experience lined up at Very (just waiting for finalisation) and have also contacted a number of studios to see if I can gain experience there too. Personally I plan to build my online profile more over summer by creating a website to showcase my portfolio as well as build up my design Instagram as this was highlighted as a good way to get work during my creative report.